BarterEase involves exchanging goods or services that a company may have with products, services or media that they may require in exchange. A barter system is an old method of exchange. This system has been used for centuries and long before money was invented. People exchanged services and goods for other services and goods in return.

Likewise, companies can buy various goods and services that their business may require by simply paying in kind through their own goods and services. Numerous corporate giants are utilizing this system to increase their sales, preserve cash, and to move their inventory. With the rising popularity of the barter system, commercial, as well as corporate barter companies are emerging at a rapid rate in India.